ARI. Eksplorasi Brand Community, User Generated Content, dan Emotional Attachment terhadap Loyalitas Konsumen Produk Otomotif: Pendekatan Kualitatif. JOURNAL OF ECONOMICS, BUSINESS, MANAGEMENT, ACCOUNTING AND SOCIAL SCIENCES, [S. l.], v. 4, n. 3, p. 13–19, 2026. DOI: 10.63200/jebmass.v4i3.253. Disponível em: http://putrajawa.co.id/ojs/index.php/jebmass/article/view/253. Acesso em: 28 may. 2026.