ADABI, C. F. Perbedaan Strategi Pemasaran Standar vs Lokal (Standardization vs Localization). JOURNAL OF ECONOMICS, BUSINESS, MANAGEMENT, ACCOUNTING AND SOCIAL SCIENCES, [S. l.], v. 3, n. 1, p. 6–10, 2024. DOI: 10.63200/jebmass.v3i1.163. Disponível em: http://putrajawa.co.id/ojs/index.php/jebmass/article/view/163. Acesso em: 18 jun. 2026.